Thursday, November 24, 2011
Holidays and Capitalism Part 2
I reflected a little today on the way in which Thanksgiving parades are essentially a vehicle for corporate advertising (and I think that should be obvious given its history). More than that, they fashion corporations as constitutive elements of local and national "tradition," and manipulate public sentiment in a way that is very favorable to participating businesses. Perhaps this demonstrates that the use of emotion and pageantry is not confined to nationalism.
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